Unimed System Sustainability Report
35
CONTENTSINTRODUCTION GOVERNANCE AND MANAGEMENT ECONOMIC HEALTH
SOCIAL HEALTH
ENVIRONMENTAL HEALTH
EXHIBITS
Health Attention
A new model for health, based on Prima-
ry Health Attention (APS) has appeared
as an innovation proposal for the Unimed
System and liaises with the most mod-
ern health management practices. Al-
ready consolidated in Europe for several
decades, it strengthens the concepts and
principles such as: access; longitudinality;
care integrality and coordination.
The movement in favor of the health at-
tention model change in the Unimed
System has been advancing significant-
ly, as the issue has been more and more
present in the Federations and Singular
Unimeds, characterizing itself as a suit-
able solution to face the new scenario
posed to health in the 21
st
century.
Excellence and Innovation
model multiplication is the diffusion of
knowledge for it to reach the necessary
capillarity, allowing the generation of a
critical mass of professionals more en-
gaged and qualified to promote the indis-
pensable transformation in the system. In
this sense, one of the milestones was the
1
st
Unimed Full Heath Attention Nation-
al Conference, held in Florianópolis/SC
in September 2014 which was a success
due to attendance of over 400 health pro-
fessionals, for the keynote speakers and
the excellence of approached contents.
At this moment, the Unimed System is
preparing itself for an even bigger chal-
lenge, which is translated in the expan-
sion strategic actions to multiply the Full
Unimed do Brasil, based on the Health
Full Attention Committee (CAS) work,
has been protagonizing initiatives
(post-graduation, plenary sittings, cours-
es, forums, workshops, edition ofmanuals,
among others) which have been resulting
in concrete – structuring – actions as the
guidelines and strategies emanated from
the various technical groups studying
the subject and preparing transforming
proposals are adopted. Tens of projects
implemented so far which leveraged the
model change may be counted, the posi-
tive results of which may be evidenced at
Unimed Operators with emphasis on the
southeast and south regions. One of the
fundamental mechanisms for the new
Health Attention Model disclosing and
demonstrating the satisfactory results
being achieved, besides continuous-
ly updating the indispensable technical
knowledge. However, in order to reach
full success in this initiative, the Feder-
ations and Singular Unimeds need to be
represented by an even higher number of
cooperated physicians and health profes-
sionals at the technical event which will
mark 2015, the 2
nd
Unimed Full Health
Attention National Conference.